ClickFunnels vs Leadpages: What’s The Difference?

Are you wondering the difference between ClickFunnels and Leadpages?

ClickFunnels is primarily a sales funnel builder complete with upsells, downsells, order bumps, OTOs (One Time Offers) and more.  Leadpages on the other hand allows you to create an authority site along with landing pages, pop-ups to collect leads, and alert bars.    

Now, I’ll give an inside look into the features of ClickFunnels vs Leadpages and explain who might be best fit to use each platform for their business.

Let’s get started.

ClickFunnels vs Leadpages
ClickFunnels Logo

OVERALL RATING

4.7/5.0
4.7/5
Leadpages Logo

OVERALL RATING

4.6/5.0
4.6/5

ClickFunnels vs Leadpages: Comparison Overview

ClickFunnels is the category king of sales funnels…

Leadpages lets you build out websites and landing pages…

Depending upon what you’re looking to build primarily for your business will decide whether you should start investing in either ClickFunnels or Leadpages.

ClickFunnels is a great sales funnel builder to choose that I found to be intuitive and easy to understand.  You can create sales funnels with upsells and downsells and can choose from thousands of templates at your disposal. 

ClickFunnels also has an entire video marketing education called FunnelFlix.  There’s tons of videos inside that you get for free with your account, such as AdSkills, Tony Robbins, the One Funnel Away Challenge, and more.  This makes it really easy to get started with ClickFunnels.

When you sign up for Leadpages, you can create your authority site without having to purchase your own hosting and setup WordPress.  Leadpages allows you to create both your entire website and all your sales funnels.

One big thing to point out is that on the base plan for ClickFunnels you’re limited to just 20 funnels, 100 funnel pages, and 20,000 visitors per month.  In order to get unlimited of everything you\’ll need to upgrade to the more expensive ClickFunnels Platinum plan.

With Leadpages though, you can create unlimited landing pages and send unlimited visitors to everything you create even with just the base plan.

Now that you’ve gotten an overview of ClickFunnels vs Leadpages, let’s take a look now at the pros and cons of both ClickFunnels and Leadpages.  

ClickFunnels Pros & Cons

Here’s a quick look at the pros and cons of ClickFunnels.

Pros:

  • intuitive funnel creation with drag & drop
  • easily share funnels with anyone
  • amazing affiliate program with 40% commissions
  • software is frequently updated and improved
  • integrate with tons of email autoresponders
  • integrate with payment providers
  • lots of funnel templates to choose from
  • 14 day free trial

Cons:

  • funnel stats are usually incorrect
  • limit to funnel amount and visitor count on Startup Plan
  • can be intimidating to learn at first 

Leadpages Pros & Cons

Here’s a quick look at the pros and cons of Leadpages.

Pros:

  • Create a website for your brand
  • Unlimited landing pages
  • Unlimited Pop-ups
  • Unlimited Alert Bars
  • Unlimited traffic and leads
  • Built-in lead magnet delivery to host files on Leadpages
  • Real-time analytics within Leadpages ready-to-go
  • SEO ready to rank your landing pages and site on the search engines 

Cons:

  • Limited number of A/B split tests on the Standard plan
  • Online sales and payments not available on the Standard plan

ClickFunnels vs Leadpages: Who is each one for?

Should you get Leadpages or ClickFunnels for your business?  That’s what we’re going to take a look at now.

ClickFunnels is more expensive than Leadpages, since it provides way more options to build out complex sales funnels, payment integrations, email automation with Follow-Up Funnels, and gives unlimited A/B split tests.

Plus, ClickFunnels also has free marketing and online business training with hours of video content that you can stream.  Normally, you would have to pay thousands of dollars to get all of the content separately, but ClickFunnels gives you everything inside FunnelFlix for free with your account.

So, if you’re someone who needs more advanced features for building out sales funnels such as upsells and downsells, then ClickFunnels would be the option I’d recommed.

For Leadpages, you’ll be able to create conversion optimized landing pages and track all your stats in one place within your account.

You can also create you own authority website within Leadpages.  Not only that, but Leadpages is built to be able to be SEO optimized for your site and landing pages so that you can start to rank your content at the top of Google.  

So, if you want to be able to build out landing pages quickly that are SEO and conversion optimized alongside your authority site, then Leadpages would be the way to go.

ClickFunnels Features

  1. Intuitive Sales Funnel Builder – ClickFunnels allows you to drag and drop widgets onto the page to build out your sales funnel in a matter of minutes.
  2. Share Funnels – If you want to duplicate a funnel or share it with your audience, then you can do so by simply sharing a link that comes with each new funnel you create.  This allows someone else to simply click on the link and the entire sales funnel will be imported directly into their account.  All they have to do then is make a few changes and start using it to generate sales for their own business.
  3. ClickFunnels Sales Funnel Statistics – Each sales funnel comes with its own statistics that can be viewed to see the number of visitors, optins, and sales you’re getting for each of your funnels.
  4. A/B Split Test – It’s super easy to simply duplicate a funnel step you’ve made, change out a headline or some wording, and then send traffic to each of the funnel variations you made to run a split test.
  5. Memeberships & Courses – With ClickFunnels, you can create your own membership areas and courses to sell or give away to your audience.
  6. FunnelFlix – FunnelFlix is what sets ClickFunnels apart from other sales funnel builder software in many ways.  You get hundreds of hours of free content with your subscription all centered around marketing and sales funnels.  You’ll get training from the One Funnel Away Challenge, Tony Robbins, AdSkills, Traffic Secrets, Product Secrets, and tons more.

Leadpages Features

  1. Site Builder – The site builder allows you to create your own authority website right inside Leadpages.  Ensuring that you have a searchable brand presence and domain for your brand is critical online and having the builder to create your website within Leadpages make it much easier to do.
  2. Create Conversion Optimized Landing Pages – Landing pages are meant to convert as many visitors as possible.  Whether you’re simply collecting an email or closing on a sale, Leadpages gives you the templates to start crafting high converting landing pages.
  3. Built-In Real-time Analytics – The real-time analytics for your landing pages can be seen right inside your account.  You’ll be able to see exactly what your conversion percentage is to keep track of how well it’s converting.
  4. SEO Capable – You can optimize your landing pages and website for SEO right inside Leadpages.  This helps you to start ranking in Google and getting traffic to your offers.
  5. Sales & Payment Integrations – Integrate with 100+ different apps.
  6. Lead Magnet Hosting & Delivery – You can host all your lead magnets inside Leadpages without having to worry about paying for additional hosting expenses and everything can be delivered much fast too.
  7. Mobile Responsive – Every page you create will be inherently mobile optimized when you create your landing pages with Leadpages.
  8. Unlimited Landing Pages, Traffic, & Leads – You get unlimited landing pages and don’t have to worry about going over a certain number of visitors no matter the plan that you’re on.
  9. Unlimited Pop-ups & Alert Bars – The number of popups you create is also unlimited for your site and landing pages.

ClickFunnels Pricing

ClickFunnels Sales Funnel Software Pricing

ClickFunnels has the following three pricing plans to choose from:

  • ClickFunnels Standard – Costs $97 per month
    • Share Funnels
    • 20 Funnels
    • 100 Pages
    • 1 Users
    • 3 Payment gateways
    • 3 Domains
    • Chat Support
    • Funnel Hacker Forum
    • Funnel Flix
    • 20,000 visitors per month
    • Unlimited contacts
    • A/B split tests
    • Email integrations
    • Optin funnels
    • ClickPops
    • ClickOptin
    • All advanced funnels
    • Sales funnels
    • Membership funnels
    • Unlimited members
    • Auto webinar funnels
    • Webinar funnels
  • ClickFunnels Platinum – Costs $297 per month
    • Share Funnels
    • Unlimited Funnels
    • Unlimited Pages
    • 3 Users
    • 9 Payment gateways
    • 9 Domains
    • Unlimited Follow-Up Funnels
    • Priority Chat Support
    • Weekly Peer Review Hackathons
    • Funnel Hacker Forum
    • Additional Courses In Funnel Flix
    • Unlimited visitors per month
    • Unlimited contacts
    • A/B split tests
    • Email integrations
    • Optin funnels
    • ClickPops
    • ClickOptin
    • All advanced funnels
    • Sales funnels
    • Membership funnels
    • Unlimited members
    • Auto webinar funnels
    • Webinar funnels
  • ClickFunnels Collective – $1,497 per month
    • Share Funnels
    • Unlimited Funnels
    • Unlimited Pages
    • 10 Users
    • 27 Payment gateways
    • 27 Domains
    • Unlimited Follow-Up Funnels
    • Priority Chat Support + VIP Phone Support
    • Weekly Peer Review Hackathons
    • Funnel Hacker Forum
    • All Courses Unlocked In Funnel Flix
    • Unlimited visitors per month
    • Unlimited contacts
    • A/B split tests
    • Email integrations
    • Optin funnels
    • ClickPops
    • ClickOptin
    • All advanced funnels
    • Sales funnels
    • Membership funnels
    • Unlimited members
    • Auto webinar funnels
    • Webinar funnels

Leadpages Pricing

Leadpages PricingLeadpages has the following pricing plans to choose from:

  • Leadpages Standard – Costs $25 per month (paid annually)
    • 1 site
    • Landing pages, pop-ups, alert bars
    • Unlimited free traffic and leads
    • Free custom domain
    • Free hosting
    • Mobile-responsive templates
    • Lead notifications
    • Tech support (via email)
    • 40+ standard integrations
  • Leadpages Pro – Costs $48 per month (paid annually)
    • 3 sites
    • Landing pages, pop-ups, alert bars
    • Unlimited free traffic and leads
    • Free custom domain
    • Free hosting
    • Mobile-responsive templates
    • Lead notifications
    • Tech support (via Chat + email)
    • 40+ standard integrations
    • Online sales and payments
    • Unlimited A/B split testing
    • Email trigger links
    • 10 opt-in text campaigns
  • Leadpages Advanced – Costs $199 per month (paid annually)
    • Up to 50 sites
    • Landing pages, pop-ups, alert bars
    • Unlimited free traffic and leads
    • Free custom domain
    • Free hosting
    • Mobile-responsive templates
    • Lead notifications
    • Priority Phone Tech support
    • 40+ standard integrations
    • Online sales and payments
    • Unlimited A/B split testing
    • Email trigger links
    • 10 opt-in text campaigns
    • Advanced integrations
    • Includes 5 pro sub accounts
    • 50 extra opt-in text campaigns
    • 1-on-1 quick start call

Final Thoughts On ClickFunnels vs Leadpages

Both ClickFunnels and Leadpages are intuitive and easy to use, but depending upon what you’re looking to build with your business will determine whether or not you need Leadpages vs ClickFunnels.

If you’re looking to build sales funnels with order bumps, upsells, downsells, get online marketing training, and more then ClickFunnels would be what I recommend.

If you’re wanting to instead create high converting landing pages and an authority site with the analytics and SEO built-in, then I would recommend going with Leadpages.

So, which software will you be building your online business around?

Affiliate Disclaimer

I hope you enjoyed this post.  This post contains affiliate links, which means I may make a small commission if you make a purchase.

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