ClickMagick vs Google Analytics: What’s The Difference?

ClickMagick vs Google Analytics Comparison Overview

ClickMagick is link tracking software to keep track of the source of link clicks and purchases across devices.

ClickMagick works really well with tracking entire sales funnels to see the percentage of visits that go through each step of the funnel.  You can also set it up to determine how many purchases are made and their corresponding value.  This is especially useful if you’re running ads and need to determine if you’re profitable or not with real-time data.

You can use the tracking links created with ClickMagick in your emails, social media profiles, blog, and all of the advertising platforms.  This will ultimately help you to see what content is performing best and what ad should be scaled up that’s already working well and converting.

The nice thing about ClickMagick is that you don’t have to worry about bots messing up your data since automatic bot filtering is built into the software.  You can also set up click rotators and dynamic affiliate links.

Click rotators allow you to switch between what landing page URL a short tracking link redirects to automatically.  So, for every visitor that clicks on a link it would send each visitor to a different URL each time.

Dynamic affiliate links allow you to track affiliate links using sub-ids that are appended to the end of your affiliate link.  This allows you to see where clicks on your affiliate links are coming from easily for each product that you’re promoting and also view which content is resulting in sales if the affiliate back office for a product you’re promoting provides sub-ids for each transaction.

With Google Analytics, you are able to view real-time stats on visitors that come to your website or blog.  It’s definitely the most popular analytics tracking software for bloggers and the great part about it is that it’s free.

When using Google Analytics for your site, you can see how your site is performing over time, view the pageviews, bounce rate, session duration, geographic location of visitors, and tons more.

One of the things that’s most beneficial is the ability to create a custom dashboard inside Google Analytics of all the important statistics to quickly view on a regular basis.  You can download my custom Google Analytics dashboard here.

ClickMagick Pros & Cons

Here’s a quick look at the pros and cons of ClickMagick.

Pros:

• Automatic Bot Filtering
• 24/7 Link Uptime Monitoring
• Dynamic Affiliate Links
• Quick Dashboard Statistics
• 14 Day Free Trial
• Multi-mode link rotators
• Dynamic sub-ids for affiliate link tracking
• Cross-device tracking

Cons:

• User interface difficult to learn
• No mobile app available

Google Analytics Pros & Cons

Here’s a quick look at the pros and cons of Google Analytics.

Pros:

• Real-time stats on visitors
• Easy to integrate on your website with a small code snippet
• Custom dashboards to view your favorite stats
• Tons of individual statistics to look at
• Easily see which posts are getting the most traffic to know what’s working

Cons:

• Setting up conversion tracking is pretty difficult
• Site speed statistics are not very useful 

ClickMagick vs Google Analytics: Who is each one for?

No matter what business you’re building, you need link tracking to be able to see what’s working well and what’s not working so well.

With this in mind, ClickMagick is the best link tracker I’ve found with an affordable price tag that works really well for paid advertising and tracking affiliate links.

One of the things I’ve found most useful as an affiliate marketer is being able to view what links are being clicked each day and have a traffic log of each click.  I also use the dynamic sub-ids with the tracking links I create to see which post a click occurs on.

If you’ve got a blog or a website of any kind, then Google Analytics is a must-have software to implement for your website.

Google Analytics will give you everything you need in terms of stats for your website in real-time and also help you to gauge how well your site is growing over time.

So, if you’ve got a blog and are trying to get traffic with SEO or by other means then definitely use Google Analytics.

You can download my Google Analytics custom dashboard here as well.

ClickMagick Features

1. Track Entire Sales Funnels – With ClickMagick, you can actually choose to track an entire sales funnel and you can get stats specific to a sales funnel in order to see how many visitors go to each step of the funnel.  You can also see directly the ROI you’re getting from each step in the funnel and what needs to be optimized for conversions.
2. Cross-Device Tracking – Track visitors across all their devices so that you can accurately track link clicks on landing pages and funnels.
3. Automatic Bot Filtering – Bots are filtered automatically to not count as clicks.
4. Automated Split Testing – Split testing can be done to determine which landing page performs best in terms of opt-in percentage.
5. Real-Time Stats – Get live stats on all of your link clicks and filter them by date, location, and much more.
6. Dynamic Affiliate Links – Track your affiliate links and see where your affiliate sales are coming from.
7. GEO & Mobile Targeting – Send visitors to custom pages based upon location or device type.
8. Click Rotators – Use rotators to change between the landing page that a tracking link is sending a click to.
9. Automatic Traffic Quality Analysis – Each tracking link created also has a traffic quality number which you can view to determine if the traffic from a specific source is valuable or not.
10. 24/7 Support – Support is available from ClickMagick 24/7.

Google Analytics Features

1. Real-time data analytics – Having real-time statistics is pretty cool to say the least.  You can see exactly what pages people are viewing on your blog, where their location is, and any events that have occurred all in real-time.
2. Mobile app – You can use the Google Analytics mobile app to view everything on-the-go.
3. Native integrations – Google Analytics integrates directly with Google Ads and Search Console.
4. Custom Dashboards – By creating a custom dashboard in Google Analytics, you can see right away all of your favorite stats in one place for your website.  This makes it super easy to see how your site is doing to figure out the actions you need to take next.
5. Conversion Tracking – Track events and create goals for your website.  You can view the number and percentage of visitors that click a button, an affiliate link, or fill out a form and track that data over time to see which posts and pages are converting the best.

Now, let’s take a look at the difference in pricing between ClickMagick vs Google Analytics.

ClickMagick Pricing

ClickMagick has the following pricing plans to choose from:

• Starter Plan – Costs $27 per month
  • Up to 10,000 clicks per month
  • Unlimited conversions
  • All core features
  • Funnel tracking – 1 funnel
  • 2 custom tracking domains
  • 6 month data retention
  • Helpdesk support
• Standard Plan – Costs $67 per month
  • Up to 100,000 clicks per month
  • Unlimited conversions
  • All core features
  • Cross-device tracking
  • Phone sales tracking
  • PPC click shield
  • Funnel tracking – 5 funnels
  • 10 custom tracking domains
  • 1 year data retention
  • Live chat support
  • 1-on-1 onboarding call
  • Paid traffic courses
• Pro Plan – Costs $97 per month
  • Up to 1,000,000 clicks per month
  • Unlimited conversions
  • All core features
  • Cross-device tracking
  • Phone sales tracking
  • PPC click shield
  • Funnel tracking – Unlimited
  • Unlimited custom tracking domains
  • 2 year data retention
  • Live chat support
  • 1-on-1 onboarding call
  • Paid traffic courses

Google Analytics Pricing

Google Analytics has the following pricing plans to choose from:

• Google Analytics – Free
  • Multiple data collection options
  • Data access via app, API, email notifications, and more
  • Advanced site and app reporting and segmentation
  • Native onboarding integrations with Google Ads, AdSense, and Search Console
  • Native remarketing integrations with Google Ads
  • Funnel reporting
  • Attribution reporting
  • Max 200 views per property
• Google Analytics 360 – Talk to sales
  • Multiple data collection options
  • Data access via app, API, email notifications, and more
  • Advanced site and app reporting and segmentation
  • Native onboarding integrations with Google Ads, AdSense, Search Console, Ad Manager, Display and Video 360, Search Ads 360, and Campaign Manager
  • Native remarketing integrations with Google Ads and Display and Video 360
  • Integration with Google BigQuery
  • Integration with Salesforce
  • Advanced analysis
  • Advanced funnel reporting
  • Advanced attribution reporting
  • Cross-property roll-up reporting
  • Max 400 views per property