ClickMagick vs Voluum 2024: Which One’s Better?

ClickMagick vs Voluum Comparison Overview

ClickMagick is a link tracking software that helps you track the source of link clicks and also optimize for conversions.

You get nearly 100%  uptime on all of your links, as well as intelligent A/B split testing and rotators.  This is great for testing landing pages to see which converts better and also to switch between the different URLs that are redirected to by setting up a rotator.

ClickMagick also has cross-device tracking, real-time stats, dynamic affiliate links, and automatic bot filtering.  Being able to use dynamic sub-ids for affiliate links is a must-have feature and is probably my favorite since it allows you to see where your affiliate sales are coming from.

With Voluum, you get a link tracking software that works incredibly well with tracking ad campaigns and optimizing ad performance.  If you’re doing paid advertising, I’d give Voluum a slight edge over ClickMagick.

Voluum’s traffic distribution AI is another feature that ClickMagick doesn’t have where it automatically analyzes the performance of offers and landing pages in real-time and automatically redistributes traffic to maximize conversions and sales. 

Another thing that Voluum has over ClickMagick is a mobile app to view everything on the go.  The mobile app allows you to receive notifications, monitor campaigns to make adjustments, and view all of the reports for each of your trackable links setup through Voluum.

Now, let’s take a look at some of the pros and cons of ClickMagick and Voluum.

ClickMagick Pros & Cons

Here’s a quick look at the pros and cons of ClickMagick.

Pros:

• Automatic Bot Filtering
• 24/7 Link Uptime Monitoring
• Dynamic Affiliate Links
• Quick Dashboard Statistics
• 14 Day Free Trial
• Multi-mode link rotators
• Dynamic sub-ids for affiliate link tracking
• Cross-device tracking

Cons:

• User interface difficult to learn
• No mobile app available

Voluum Pros & Cons

Here’s a quick look at the pros and cons of Voluum.

Pros:

• Excellent ad campaign tracking and optimization
• Traffic distribution AI
• Mobile app with on the go tracking reports and stats
• Automatic fraud detection
• A/B split test links to optimize for ROI
• 14-Day Free Trial 

Cons:

• UI is confusing
• Expensive for startups and small businesses

ClickMagick vs Voluum: Who is each one for?

There’s a couple of key things that should be considered when choosing between ClickMagick and Voluum.

The first question you need to ask is this: Are you going to be running or are already running paid advertising daily as a main traffic source for your business?

If you aren’t running paid ads or haven’t gotten to the point where you need to yet, then I’d recommend going with ClickMagick.  You simply don’t need the additional features from Voluum in this case and you would be spending way more for the same features.

Another question you need to ask is: Do you want a mobile app to keep track of your stats, optimize campaigns, and get notifications on the go?

In this case, Voluum offers a mobile app for stats and you can receive notifications to keep track of everything.  ClickMagick on the other hand doesn’t have a mobile app, but what I’ve found works fairly well is to create a shortcut on my phone to open up my ClickMagick dashboard.

Both ClickMagick and Voluum have 14 day free trials to test out each of the software, so I recommend you give each one a try if you’re not sure and then get the right one for your business.

ClickMagick Features

1. Track Entire Sales Funnels – With ClickMagick, you can actually choose to track an entire sales funnel and you can get stats specific to a sales funnel in order to see how many visitors go to each step of the funnel.  You can also see directly the ROI you’re getting from each step in the funnel and what needs to be optimized for conversions.
2. Cross-Device Tracking – Track visitors across all their devices so that you can accurately track link clicks on landing pages and funnels.
3. Automatic Bot Filtering – Bots are filtered automatically to not count as clicks.
4. Automated Split Testing – Split testing can be done to determine which landing page performs best in terms of opt-in percentage.
5. Real-Time Stats – Get live stats on all of your link clicks and filter them by date, location, and much more.
6. Dynamic Affiliate Links – Track your affiliate links and see where your affiliate sales are coming from.
7. GEO & Mobile Targeting – Send visitors to custom pages based upon location or device type.
8. Click Rotators – Use rotators to change between the landing page that a tracking link is sending a click to.
9. Automatic Traffic Quality Analysis – Each tracking link created also has a traffic quality number which you can view to determine if the traffic from a specific source is valuable or not.
10. 24/7 Support – Support is available from ClickMagick 24/7.

Voluum Features

1. Traffic Distribution AI – The AI will automatically redistribute traffic for your link to the best performing landing pages to ultimately increase your ROI.
2. Anti-Fraud Kit – Filter out bots automatically so that your link tracking is correct.
3. Listicle Tracking – Create and track complex paths for visitors to track how many visitors convert and see each of the pages in your funnel.
4. Mobile Notifications – Get notifications on important events that occur with your traffic links.
5. Collaboration Tools – Add multiple users to your account, create workspaces, and share important reports.
6. Mobile App – The mobile app lets you stay up to date wherever you are with all of your stats.
7. Traffic Log – A complete log of all the link clicks is available to view.

Now, let’s take a look at the difference in pricing between ClickMagick vs Voluum.

ClickMagick Pricing

ClickMagick has the following pricing plans to choose from:

• Starter Plan – Costs $27 per month
  • Up to 10,000 clicks per month
  • Unlimited conversions
  • All core features
  • Funnel tracking – 1 funnel
  • 2 custom tracking domains
  • 6 month data retention
  • Helpdesk support
• Standard Plan – Costs $67 per month
  • Up to 100,000 clicks per month
  • Unlimited conversions
  • All core features
  • Cross-device tracking
  • Phone sales tracking
  • PPC click shield
  • Funnel tracking – 5 funnels
  • 10 custom tracking domains
  • 1 year data retention
  • Live chat support
  • 1-on-1 onboarding call
  • Paid traffic courses
• Pro Plan – Costs $97 per month
  • Up to 1,000,000 clicks per month
  • Unlimited conversions
  • All core features
  • Cross-device tracking
  • Phone sales tracking
  • PPC click shield
  • Funnel tracking – Unlimited
  • Unlimited custom tracking domains
  • 2 year data retention
  • Live chat support
  • 1-on-1 onboarding call
  • Paid traffic courses

Voluum Pricing

Voluum has the following pricing plans to choose from:

• Discover Plan – Costs $69 per month
  • 3 months of data retention
  • 20 active campaigns
  • 1 custom domain
  • Atomizer
  • Group onboarding
  • Basic tracker features
  • Automatic A/B testing
  • Fraud detection
  • Additional users
• Profit Plan – Costs $149 per month
  • 6 months of data retention
  • Unlimited active campaigns
  • 3 custom domains
  • Atomizer
  • Dedicated onboarding
  • Advanced reporting and targeting
  • Automatic A/B testing
  • Fraud detection
  • Additional users
• Grow Plan – Costs $449 per month
  • 12 months of data retention
  • Unlimited active campaigns
  • 5 custom domains
  • Atomizer
  • Account management
  • Advanced reporting and targeting
  • Automatic A/B testing
  • Fraud detection
  • Additional users
• Agency Plan – Costs $999 per month
  • Unlimited traffic tracking
  • Custom number of included events
  • Fully customizable features and usage parameters
  • Highest cost savings
  • Unlimited active campaigns
  • Atomizer
  • Account management
  • Advanced reporting and targeting
  • Automatic A/B testing
  • Fraud detection
  • Additional users